For Women’s History Month, I spearheaded a multi-platform initiative across all of NBCUniversal & Comcast, leading the overall creative, design, and strategy for the entire company.
Herstory Is Now: Women’s History Month Anthem Spot
Campaign Creative Lead, Creative Director, Writer, Producer
Company Wide
As the main lead for this project, I was responsible for connecting teams across the company. Working across processes and brands to create unified content and strategies.
Multi-Platform
The campaign spanned content creation and strategy for all platforms. From custom social stunts to curated content on streaming platforms.
Custom Design
With many different brands and identifies it was important to create a unified look and feel that was customizable. As creative lead, I was influential in navigating these challenges and creating a wholistic toolkit for the entire company.
MULTI-PLATFORM CONTENT
In addition to leading the campaign across the company, I also took on content creation as a lead producer/editor for several key pieces used across the company portfolio.
Herstory Is Now Graphics Tease
Writer/Producer
Herstory Is Now: Best Advice
Creative Director/Producer/Editor
What is Herstory?
Creative Director/Producer/Editor
WHM: NewsMakers 19th Amendment Suggragettes
Creative Director/Writer/Producer